VISUAL & BRAND DESIGN
Expert knowledge of Adobe Photoshop/Illustrator
Created fully rendered, custom vector illustrations for use on apparel, book covers, and other products
Developed style guides highlighting company logo, color schemes, and font usage
Developed business cards, email templates and other branded material
Designed a suite of marketing items: fliers, posters, tablecloths, food packaging and wall art
Created dozens of fully rendered vector illustrations
UI & UX
Expert knowledge of the mobile and desktop UI/UX development process
Expert knowledge of Sketch and Balsamiq prototyping software
Advanced understanding of Google Material Design and IOS libraries
Refined prototypes, sketches, wireframes, and storyboards for mobile IOS, Android and desktop projects
Worked on both customer-facing and b2b projects
Visualized UI interaction design, and aligned usability needs with the information presented
Worked closely with Scrum Masters within an Agile environment
Worked directly with developers to refine and implement new features
Showed changes to business interests through hosting presentations
Prepared UI concepts for development with detailed instructions and templates
Worked quickly to update and add new features to user experience based on feedback
Produced countless UI elements including iconography, navigation elements, infographics, and high-fidelity mockups
I work on a small team of UX designers, helping to direct the user experiences of a suite of B2B sales and marketing tools for Platt Electronic Supply. I am also a key player in the complete redesign of the company’s consumer facing online storefront. We are working to role out our designs not only across the current Platt user base, but also to the businesses and customers of our new parent company, Rexel USA.
I created the visual strategy for quick turnaround of client badges and other assets, as well as develop unique and custom designs where applicable. In addition, I worked with our client’s internal UI/UX teams to help with Bunchball API integration when using custom platforms.
I was also responsible for the evolution and upkeep of the Bunchball internal brand design, working with the marketing department on visual communications and supporting a wide variety of requests for visual assets across different business units.
I designed marketing material, branding, and other visual elements for Nourish Technology and their flagship brand, BreakfastBox.
My work included designing printed elements such as flyers, posters, and paper bags. I also developed a style guide and visual identity for the BreakfastBox brand through utilizing existing elements and designing new ones from scratch.
Using Agile principles, I collaborated with the UX & Design team to improve the look and feel of the Western Digital My Cloud brand. I designed key UI elements for the My Cloud iOS app and, in doing so, revitalized the user onboarding flow and file sharing experience. My responsibilities extended to the envisioning of info graphs to concisely communicate hardware and software functionality to the users. I also produced fully rendered vector illustrations for marketing campaigns.
Using Unity, I collaborated to redesign the UI for the IOS game War Commander: Rogue Assault. I created new concepts for the reward system, developed new assets, including unique war medals, and rank icons
I had the privilege of coaching the initial visual direction of the iOS title STARPG. I piloted the early concepts for the user experience and interface designs by means of setting objective and strategic goals.
I was responsible for the complete redesign of the popular title Sorority Life. I accomplished 13 new in game ‘travel locations’ with a detail oriented design process that fit the overall style of the game. This included creating flash banners, buttons, backgrounds, fonts, color scheme, and consumable assets. I was able to dynamically develop consistent high quality material which greatly affected the overall look and feel of the game.