Beer and Pride
Pride month designs for a beloved taphouse.
When incorporating many colors into an existing brand design, it’s important to consider existing colors within the design system. In this case, I was able to pull the yellow and blue/green from their current system to continue a rainbow of colors appropriate for pride apparel.
Raindrop Tap House
It was important to the client that the designs and branding always reflected the personal values of their community.
As parents of two transgender children, the owners of Raindrop Tap House greatly appreciated the variety of pride apparel I was able to create for their campaign. I was sure to include specific messaging for the trans community who frequent their establishment.
Overall, the designs were a success, and I’m excited to work with their brand and business in the future.
